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ABOUT THE                                             prove to be the UK’s first commercially variable displacement axial piston pump.
CUKUROVA GROUP
                                                      available excavators that meet forthcoming And we’ve also changed the thickness of
 Established in 1923 as a textile mill in Tarsus,
 Turkey, the Cukurova Group has been                  EU Stage 5 emissions legislation.            steel used for machine fabrication, opting
 operating for over 95 years. Its diverse
 business interests include the automotive                                                         for steel plate that is 2mm thicker than
 industry, construction machinery, paper, steel
 pipe, general construction, communication            MANUFACTURER                                 the standard Cukurova model.”
 technologies, transportation, financial
 services and energy businesses.                      The JC Mac-branded machines are designed     Another key influencer with machine

    Cukurova Makina was formed in 1968 to             and built by Turkish                             choice for the JC Mac
 manufacture agricultural machines under a
 licensing agreement with John Deere, before          manufacturer Cukurova      “UNDER THE SKIN IS    launch is availability.
 expanding with its own product line-up, which        (see panel). The Turkish                         Where other
 currently includes forklift trucks, backhoe
 loaders, wheel loaders and excavators,               machinery giant had        A PERKINS STAGE 4 manufacturers are
 plus a range of attachments.
                                                      intended to establish      EMISSIONS-COMPLIANT   quoting six- to nine-
    The Cukurova Group has also been                  its own brand through an                         month lead times on new
 producing machinery for Bobcat and
 Caterpillar – the latter for over 25 years.          importer-distributor.      FOUR-POT, BOASTING    backhoe orders, JC Mac
 While the firm still produces Bobcat                 However, the relationship   100HP AND 450NM      can supply backhoes
 equipment, most of it now goes east,                 with McNally led to                              within six weeks.
 serving the Asian markets.
                                                      a change in machine                  OF TORQUE”    It also boasts a cost-
Early indications are that the JC Mac backhoes will   specification, to provide                        effective approach thanks
retail around 15% cheaper than the UK market leader.
                                                      suitable differentiation                         to the lack of import

                                                      from the standard Turkish kit and enable     tariffs compared to Asian manufacturers,

                                                      McNally to implement his JC Mac branding along with a favourable exchange rate on

                                                      in the UK. For the backhoe loader range,     Turkish Lira. Over the past few weeks the

                                                      it has resulted in a beefed-up machine that  exchange rate between the Lira and the

                                                      has raised the operating weight to around    Pound has significantly changed, further

                                                      nine tonnes.                                 reducing the cost of imports from Turkey.

                                                      Joshua continued, “We’ve ticked all the      Joshua stated, “Our backhoes will be

                                                      boxes on the specification list, so there are 15% cheaper than the market leader, and

                                                      no options to add. For the flagship 888      our excavators will be 20% cheaper. Political

                                                      model it means a six-in-one bucket,          issues have devalued the Turkish currency,

                                                      extending dipper, electro-hydraulic boom which has in turn made their products much

                                                      ride, check valves, air suspension seat and more attractive within export markets.”

    8 EARTHMOVERS OCTOBER 2018                                                                                                               02/10/2018 11:12

JC Mac backhoe 6pp r sp sp l_RED.indd 8
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