News

Nationwide Hire becomes WowNow Hire

Hampshire-based Nationwide Hire has changed its name to WowNow Hire. The commercial hire company, which supplies everything from heavy plant to handheld tools, says the new WowNow Hire name reflects its focus on providing its wide range of commercial customers with exceptional choice and service – the ‘Wow’ – and same day or last-minute delivery – the ‘Now’.

In addition to better reflecting the customer experience, the new name is also tied to the company’s future aspirations and distinguishes the brand from the many other companies using ‘Nationwide’ in their name. Speaking about the rebranding, WowNow Hire’s CEO Jonathan Holley said, “Changing our name makes perfect sense. We still cover the entire United Kingdom and the new name amplifies what we are all about, our WowNow DNA. Our ongoing business development includes digital transformation that will bring the benefits of digital services to our customers and suppliers.”

Established 26 years ago, the company has built a network of 9,000 locations capable of supporting any size construction operation across the UK, Ireland and Europe and offers five million items of equipment from five main product areas – namely Powered Access Hire, Plant Hire, Tool Hire, Temporary Accommodation Hire and Waste Services.

Alongside its broad range and geographical coverage, WowNow Hire says another feature making it popular with the construction industry is its off-hire guarantee with which it strives to protect customers from off-hire losses while helping them stay focussed on their core job.

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