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OilQuick launches UK subsidiary

by Kyle Molyneux  |  Mon 28 Sep 2020

OilQuick launches UK subsidiary

Interest in OilQuick’s quick couplers has grown steadily over the last few decades. With the new OQTR-E tilt-rotator, that interest has grown even further, not least in Europe and the rest of the world. Until now, OilQuick has only been represented in the United Kingdom by dealers and distributors and, at present, has subsidiaries in France and North America. Now the company is also starting a subsidiary in Great Britain. OilQuick UK will manage direct sales, marketing, service items and so on. In parallel with this, OilQuick UK will continue to expand its network of dealers and service partners. The current partners are Murray Plant in Warrington and Linwood, and Mutley Plant in Aylesham.

Henrik Sonerud, CEO of OilQuick in Sweden said, "This is a natural step to meet growing demand and to expand further. With our own company we have better control and can compete on equal terms. Great Britain is an enormous market that has great potential for development, both for our base product – fully automatic quick couplers and also for our new OQTR-E tilt-rotators,” he continued. "In Scandinavia, the market is more mature and nearly every machine has both a quick coupler and a tilt-rotator. In Great Britain, the market is not yet as far advanced.

Steve Parker, formerly of ECY Haulmark Ltd, has bolstered the OilQuick team as the company takes on the UK market and boasts over 30 years’ experience in the industry. OilQuick UK opens on October 1st 2020.

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