by Kyle Molyneux | Tue 19 Nov 2019
Doosan gains Ritchie Bros tech
Doosan has chosen RB Asset Solutions, a cloud-based software (SaaS) solution from Ritchie Bros, and its range of remarketing tools to support its European dealer network and strengthen its used equipment business.
With the help of Ritchie Bros and its RB Asset Solutions technology, earlier this year Doosan launched a new, mobile-friendly used equipment website: usedDoosan.com, which is supported on the backend with RB Asset Solutions' inventory management system and equipment inspection app. Additionally, Mascus is now Doosan Europe's preferred online listing service to increase their stock visibility online.
RB Asset Solutions brings together a customisable suite of tools and services to help customers better manage, analyse, and sell their machines. For Doosan, this includes an inventory management system (IMS) allowing Doosan dealers to transfer equipment between different sales channels, such as usedDoosan.com, the dealer's own web shop, as well as Ritchie Bros' sales channels, including Mascus, Ritchie Bros. Auctioneers, IronPlanet, and Marketplace-E. Doosan dealers also have access to a Doosan designed inspection app as well as various multilingual marketing tools.
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