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Hitachi Construction Machinery Europe strengthens French dealer network

Hitachi Construction Machinery (Europe) NV (HCME) is pleased to announce a significant development in its French dealer network. Effective 1 April 2026, XMTP, HCME's long-standing and trusted partner in the Bordeaux region, has been appointed to represent the brand across an expanded territory in the greater south-west of France* (*grand Sud Ouest). 

This transition reflects our commitment to reinforcing our presence in these regions and ensuring the highest level of customer support, market coverage, and brand representation. By entrusting this expanded territory to XMTP, we are consolidating our network with a partner known for its strong technical expertise and customer‑focused approach.

Led by the Lagarde family, XMTP is headquartered in Saint-André-de-Cubzac, north-west of Bordeaux, and has been an authorised Hitachi dealer since 2014. Over more than a decade, XMTP has built a strong reputation for technical excellence, operational reliability, and a genuine commitment to putting customers first, qualities that make it the right partner to represent Hitachi and the LANDCROS brand in an expanded area.

XMTP has embraced the long-term growth trajectory of both Hitachi Construction Machinery and the emerging LANDCROS brand with conviction. With a clear roadmap to grow its reach and continuously improve service quality, XMTP is committed to delivering on the promise that Hitachi and LANDCROS customers have come to expect.

“This transition reflects our ongoing commitment to ensuring the highest level of customer support, market coverage, and brand representation,” says Dr. Hubertus Muenster, HCME VP Sales. "We are confident that XMTP, with its strong foundation and ambitious plans for growth, is exceptionally well-placed to elevate the customer experience across these territories. We thank SETP and BTP for their collaboration and wish them well for the future.”

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